Good response to Sime Darby Property’s ‘Spring of Change’ campaign

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KUALA LUMPUR: Sime Darby Property Bhd’s ‘Spring of Change’ campaign from Jan 14 to Feb 28 through the Facebook Live achieved over 640,000 views garnered throughout 4 campaign occasions within the City of Elmina, Subang Jaya City Centre (SJCC), Serenia City, and Bandar Ainsdale.

In an announcement right this moment, the corporate mentioned the campaign recorded sturdy leads which enabled it to obtain over 14,000 leads and gross sales bookings for merchandise with a gross improvement worth (GDV) of RM197 million, double the corporate’s goal gross sales for the interval.

Sime Darby Property chief advertising and marketing and gross sales officer Datuk Lai Shu Wei mentioned the corporate will proceed to deal with offering potential home patrons with the comfort of end-to-end digital experiences.

“Our on-line options embrace a digital gross sales gallery that enables clients to flick thru our product choices, in addition to a web based reserving system to allow them to full their purchases,” he mentioned. – Bernama



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