How to Properly Set Up the TikTok Ad Pixel in WordPress

0
43

Do you want to arrange a TikTook advert pixel in your WordPress website?

When you promote your web site on TikTook, you’ll need to add code to your website to monitor the effectiveness of your advert marketing campaign. When your TikTook adverts and sponsored posts drive visitors to your web site, you may see what content material drives the most conversions.

In this text, we’ll present you the way to correctly arrange the TikTook advert pixel in WordPress.

How to Properly Set Up the TikTok Ad Pixel in WordPress

Why Use the TikTook Ad Pixel in WordPress?

According to latest marketing research, TikTook is considered one of the hottest social networks in the world with over 1 billion month-to-month energetic customers. This is why many on-line retailer homeowners and small enterprise homeowners are utilizing TikTook promoting to attain their viewers.

TikTook advert pixel helps you maximize the ROI (return on funding) out of your TikTook adverts as a result of it allows you to monitor the effectiveness of your campaigns.

You can simply add the TikTook advert pixel in your WordPress website or WooCommerce retailer, so you may simply monitor person exercise, advert gross sales, and optimize your campaigns.

With that being stated, let’s check out how to correctly arrange the TikTook advert pixel in WordPress.

Creating the TikTook Pixel Code

To get began, you want to go to the TikTok for Business website and signal into your account. After that, you must navigate to the Assets » Events web page.

Navigate to Assets » Events in the TikTok Ads Manager

On the subsequent web page, you want to let TikTook know whether or not you can be sharing occasions that occur in your app or web site.

You can be monitoring occasions that occur in your web site, so that you want to click on the ‘Manage’ button underneath ‘Web Events’.

Click the Manage Button Under Web Events

Next, you will note a message stating that you simply want to set up a TikTook pixel.

Simply click on the ‘Create Pixel’ button.

Click the Create Pixel Button

Now you must give the pixel a reputation, reminiscent of the identify of your web site.

After that, you want to choose ‘TikTok Pixel’ as your connection methodology after which click on the ‘Next’ button.

Name the Pixel Then Select the TikTok Pixel Option

In the subsequent step, you want to let TikTook know that you’ll set up the pixel by copying the code to your web site.

You ought to choose the ‘Manually Install Pixel Code’ possibility after which click on the ‘Next’ button.

Select the Manually Install Pixel Code Option

You will now find a way to see the pixel code.

You ought to copy it to the clipboard by clicking the ‘Copy Pixel Code’ button.

Click the Copy Pixel Code Button

Now you may go to your web site to arrange the TikTook advert pixel in WordPress.

Adding the TikTook Pixel Code in WordPress

The simplest way to add the TikTook advert pixel code to your WordPress website is with WPCode, the strongest code snippet plugin obtainable for WordPress. It allows you to simply add customized code to any space of your website, and better of all, it’s free.

First, you want to set up and activate the free WPCode plugin. For extra particulars, see our step-by-step information on how to install a WordPress plugin.

Once activated, you want to go to Code Snippets » Headers & Footer.

Simply paste the TikTook pixel code you copied earlier into the ‘Header’ subject after which click on the ‘Save Changes’ button.

Use the WPCode Plugin to Easily Ad the Pixel Code to Your Website

That’s it! The TikTook advert pixel has been added to your website.

Now you’ll need to swap again to the TikTook web site to create the occasions you would like to monitor.

Creating and Testing the Events You Wish to Track

When you come back to the TikTook Ads Manager web site you’ll use the Event Builder to full the setup. You ought to be taking a look at the ‘Create events to track actions’ web page. There are two varieties of occasions you may monitor.

First, there are URL occasions. These will monitor every time somebody visits a particular web page in your website, reminiscent of a product web page or order affirmation web page.

Simply click on the ‘+ Enter URL Keywords’ button and enter the occasion kind and a few key phrases from the URL.

Create URL and Click Events in TikTok

Second, there are click on occasions. These occasions monitor when somebody clicks a web site component like an ‘add to cart’ button or a kind submission button.

When you click on the ‘+ Add Web Elements’ button you can be prompted to set up the ‘Pixel Helper’ Chrome extension. This extension will allow you to add click on occasions, and it additionally checks to make sure that your TikTook advert pixel is working accurately.

For detailed directions on how to add each varieties of occasions, see the official TikTook Business Help Center documentation on how to create events.

We hope this tutorial helped you learn the way to correctly arrange the TikTook advert pixel in WordPress. You can also take a look at our information on how to track website visitors or our record of the best Instagram plugins for WordPress.

If you preferred this text, then please subscribe to our YouTube Channel for WordPress video tutorials. You also can discover us on Twitter and Facebook.

The submit How to Properly Set Up the TikTok Ad Pixel in WordPress first appeared on WPBeginner.



Source link