Proton – 150,000 car bookings in first 6 months of 2022


In the first six months of 2022, Proton has acquired over 150,000 car bookings. This was revealed by deputy CEO Roslan Abdullah throughout the launch of Proton’s new engine plant in Tanjung Malim yesterday and was talked about in the corporate’s newest sales performance announcement just lately.

The finish of the gross sales and repair tax (SST) exemption on June 30 undoubtedly had an impression on bookings, with car patrons dashing to take benefit of the financial savings that got here with the tax vacation. For occasion, the X70 MC launched on June 9 initially had a beginning worth of RM93,900 on-the-street with out insurance coverage, inclusive of the SST exemption.

After June 30, the SUV now starts from RM98,800, or RM4,900 greater than earlier than. This applies to the bottom 1.5 TGDi Standard 2WD variant, though the opposite 4 choices additionally noticed a worth improve with out the exemption in play. According to Roslan, 10,985 bookings for the X70 MC have been acquired because the mannequin’s launch, whereas the Saga noticed 34,017 bookings throughout the first six months of 2022.

In a July 4 launch, Roslan stated, “June was a busy month for the automotive industry with most brands trying to produce as many cars as possible to satisfy market demand. The announcement that SST incentives would be removed on July 1 also created a surge in bookings as customers rushed to take advantage of the savings offered.”

“Proton has received more than 150,000 bookings for the first six months of the year and when added to carry-over orders from 2021, we will need to work hard to deliver cars as quickly as possible to eager customers,” he added.

Prior to the end of the SST exemption, Proton stated it might cease accepting new orders on a mannequin-to-mannequin foundation relying on its manufacturing restrict. It added that it’s going to try to make sure clients who’ve positioned a reserving earlier than the tip of the SST exemption interval are capable of receive and register their vehicles before April 1, 2023 to benefit from the tax financial savings.

While the quantity of bookings is encouraging, buy transactions are nonetheless topic to phrases and situations, together with financial institution mortgage approval. As such, not all bookings will essentially be transformed right into a sale, Roslan stated then.

From January to June this 12 months, Proton has managed to ship a complete of 60,124 vehicles, with 14,787 items bought in June alone. According to its estimates, market share for the 12 months-to-date is at the moment 18.2%, which is 5.1% down from this time final 12 months.

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