Show the Red Card to call out violence against women

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In conjunction with International Day for the Elimination of Violence Against Women (IDEVAW) tomorrow (Nov 25), Women’s Centre for Change (WCC) Penang is collaborating with the Swiss Embassy in Malaysia to launch GOL!, a brief movie with a particular message.”On Nov 25, we commemorate the International Day for the Elimination of Violence Against Women. It additionally marks the begin of a 16-day world marketing campaign against gender-based violence. This 12 months, IDEVAW occurs to be throughout the World Cup 2022 season too, so let’s present the pink card to violence against women and ladies,” says WCC programme director Karen Lai.

Swiss Ambassador to Malaysia Andrea Reichlin says: “Gender-based violence is a big downside inflicting lifelong struggling and trauma. The majority of victims are women and ladies and that is why males should communicate up to assist finish gender-based violence. To discover out how, verify out the brief movie on Nov 25.”

This year, IDEVAW happens to be during the World Cup 2022 season too, so let's show the red card to violence against women and girls, says Lai. Photo: YouTube/WCCThis 12 months, IDEVAW occurs to be throughout the World Cup 2022 season too, so let’s present the pink card to violence against women and ladies, says Lai. Photo: YouTube/WCC

IDEVAW marks the begin of the UNiTE to End Violence Against Women marketing campaign, which is a “16 days of activism” annual initiative – led by UN Secretary-General and UN Women (since 2008) – that concludes on International Human Rights Day (Dec 10).

The marketing campaign goals to stop and remove violence against women and ladies throughout the world. It requires world motion to enhance consciousness, promote advocacy and facilitate discussions on challenges and options.

Nov 25 has additionally been designated as “Orange Day”, which is the official color of IDEVAW, as the color symbolises a “brighter future, freed from violence”.

To present your solidarity and assist, put on orange and use these tags in your social media #16DaysAgainstViolence, #OrangeTheWorld, #IDEVAW.

View the movie on WCC’s social media Facebook or Instagram on Nov 25.



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