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KUALA LUMPUR: In a continuous effort to help Malaysians who are hardest hit by the Covid-19 pandemic, Sunway Group is committing its advertising funds this National Day and Malaysia Day to assist B40 low-income communities who are economically impacted through the #SunwayforGood Food Bank initiative.

This food bank drive will see more than 25,000kg of food being distributed to some 2,100 B40 families across Selangor, Kuala Lumpur, Perak, Penang and Johor throughout this period until Malaysia Day.

#SunwayforGood Food Bank drive will see over 25,000kg of food being distributed to some 2,100 B40 families across Selangor, Kuala Lumpur, Perak, Penang and Johor throughout this period until Malaysia Day.#SunwayforGood Food Bank drive will see over 25,000kg of food being distributed to some 2,100 B40 families across Selangor, Kuala Lumpur, Perak, Penang and Johor throughout this period until Malaysia Day.

Since last year, over 100,000kg of food have been distributed to beneficiaries across the country under this initiative.

The largest of its kind in Malaysia, #SunwayforGood Food Bank is part of the flagship #SunwayforGood umbrella which pledges to promote sustainability and social responsibility efforts through three core areas namely education, healthcare, and community enrichment, aligned with the Group’s commitment to advancing the 17 United Nations Sustainable Development Goals.

Since its inception, #SunwayforGood has touched the lives of more than half a million beneficiaries, and aims to positively impact over one million Malaysians by 2030.

Sunway Group deputy executive chairman Tan Sri Datuk Seri Razman M. Hashim said, “The prolonged movement control order to stem the spread of Covid-19 this year has worsened the economic impact for B40 communities in the country.

“Unemployment is rising and the situation is expected to worsen before it gets better.”

“Together with the people at Sunway and non-governmental organisation (NGO) partners, it is our hope that this gesture of committing the advertising budget to help build resilience among those made vulnerable under these trying circumstances will reaffirm the spirit of unity and patriotism on this Hari Kebangsaan that cuts across racial and religious lines.”

In Selangor and Perak, Sunway will work with the Development of Human Resources for Rural Areas (DHRRA) to identify some 1,000 B40 families in need and deliver groceries and basic necessities directly to them.

#SunwayforGood Food Bank delivering aid to a recipient at PPR Desa Mentari#SunwayforGood Food Bank delivering aid to a recipient at PPR Desa Mentari

Sunway will also be working with DHRRA alongside Adab Youth Garage to purchase and deliver provisions to over 200 B40 families living around Kuala Lumpur, while Sunway teams in Penang and Johor are working with Kechara Soup Kitchen and Malaysian Red Crescent respectively in providing food aid to hundreds of families below the poverty line.

Among the essential provisions are, rice, salt, condensed milk, sugar, oil and canned food such as sardine and tuna, as well as close to 170,000 sachets of coffee provided by Super Coffee.

To date, Sunway has committed almost RM60mil to support the battle against this global pandemic, which includes providing the government four vaccination centres (PPVs), spanning close to 200,000 square feet, for free up to 12 months.



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