Proton has introduced the appointment of Roslan Abdullah as its new deputy CEO, efficient from January 1, 2022. Previously, Roslan held the roles of vp, gross sales and advertising for Proton as nicely as CEO of Proton Edar since June 1, 2020.
With over three many years of expertise within the automotive sector, Roslan has served at Modenas, Isuzu Hicom Malaysia as nicely as the Honda Malaysia, the final of which noticed him as president and CEO of the corporate. He can also be a finance and accountancy diploma holder from the University of Brighton, United Kingdom.
“Roslan Abdullah has played a key role in supporting the leadership of Proton and guiding the overall management of the business, particularly by strengthening the sales and marketing functions. I am confident we will be able to form a strong partnership to lead the company to greater heights,” stated Li Chunrong, CEO of Proton.
Roslan succeeds the lengthy-serving Datuk Radzaif Mohamed, who retired as deputy CEO on December 31, 2021 after being within the position since April 1, 2016. In an official launch, Proton thanked Radzaif for his service and stated he was instrumental in overseeing the eventual partnership between DRB-Hicom and Zhejiang Geely Holding (Geely), which paved the best way for the corporate to achieve its present place within the automotive trade at the moment.
“Proton would like to place on record our appreciation to Datuk Radzaif Mohamed for his invaluable contribution and unwavering commitment towards our success. The importance of getting it right in the early days of the partnership with Geely has been critical towards the company’s turnaround thus far and his leadership during this period was invaluable,” added Li.
