Proton has introduced its gross sales outcomes for March 2022. With 13,028 units sold, it’s a rise of 41.2% from February, which itself was a 107% jump from January 2022 sales. Compared to the identical month final yr nonetheless, March figures are 13% down year-on-year. Market share is a forecasted 19%. Note that Proton usually consists of export figures in its gross sales bulletins.
The finish of March additionally marks the top of the primary quarter of the yr, and cumulative gross sales for Q1 2022 is 26,706 units with a market share of 17.5%. That’s adequate to be ranked second in the general gross sales desk regardless of a 18.6% discount in gross sales and a 5.7% contraction in market share in comparison with Q1 2021.
The nationwide carmaker says that Q1 has been difficult, with decreased gross sales stemming from a mixture of flood-affected native distributors, disruptions to logistics and a chip scarcity. While the state of affairs is enhancing and the outlook for Q2 is optimistic, the general gross sales numbers for Q1 mirror the challenges Proton confronted.
However, there are some vivid spots. Sales of the Proton Saga, which was severely affected in January, hit 6,422 units in March. That’s the mannequin’s finest month-to-month gross sales since November 2013 and Proton is claiming the month’s gross sales lead for not simply A-section sedans, however the A-section total.
As talked about, Proton consists of exports in its gross sales outcomes and serving to to spice up the Saga’s March numbers is the sturdy export efficiency – 794 units of assorted fashions had been shipped out in March, the very best in 108 months. Pakistan was by far the largest export market in Q1, accounting for 690 units in March and 1,117 units in Q1, a 175% y-o-y improve.
As for the opposite fashions, the Proton X70, X50 and Exora retained management in their respective segments with gross sales of two,320, 1,573 and 536 units respectively. The Proton Persona and Iriz completed third and fourth in their segments.
“The first three months of 2022 has been tough for Proton and our customers. Production issues continue to suppress our true potential and as a result, created a long waiting list for our cars. Our parts supply and hence, production volumes, began to stabilise in March but we’re expecting a few more disruptions in the coming months as other industries ramp up their production,” stated Roslan Abdullah, CEO of Proton Edar.
“For the rest of the year however, Proton is still aiming to hit our targets as we work closely with our vendors and dealers to smooth out supply lines to deliver cars to our customers. We are also making progress with sorting out our after-sales issues and therefore, the company is confident it can rebound strongly over the next quarter,” added Roslan, who can be the deputy CEO of Proton.
On the after-gross sales points that had been talked about, particularly the parts shortage problem, Proton introduced this month that every one 147 of its 3S and 4S sellers now have one-month inventory of twenty-two quick-shifting components. Full story here.
